The Place

RETAIL SHOP HOURS

Wednesday through Saturday

12 p.m. - 5 p.m.

CLOSED: SUNDAY - TUESDAY

 

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To hand craft succinct, elegant beers of distinction and to revive and diversify the farmscape of the Hill Farmstead in Greensboro...

 

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Monday
Mar302015

Updated Bottle Release Policy

Following up on what we’ve learned from the release of Flora Blue/Black, and reviewing comments and suggestions from many of you (thank you for your constructive input!), we will be amending our release policy for all special releases and barrel-aged beers, effective immediately.

In an effort to ensure a fair and equitable distribution of special release bottles, we will be implementing a bottle per person limit in total—not per day.

For example, if we release a beer with three (3) bottles per person limit, you may purchase up to three bottles on any given day during normal retail hours; once you’ve purchased bottles, you may not come back another day and buy more of that release.

This policy allows more people access to these releases for a longer period of time—ultimately, making it easier for more of you to enjoy these special beers!

Please note that this change does not apply to our ongoing releases of farmstead ales—Anna, Dorothy, Arthur, etc.—with normal bottle limits of 12 or more.

Thank you for your patience and understanding as we refine and improve our retail experience!

Cheers,

The Hill Farmstead Brewery Team

 

Thursday
Mar192015

Flora Blue/Black, the busiest day (3/18/2015) and insight on limits

Hi Everyone,

Thanks so much to all of you who have visited this week.  Wednesday’s turnout ended up being far greater than we expected—literally it was the busiest day in the history of our retail shop.  So thanks for your patience, your support and your understanding as we tried our best to keep things moving as quickly as possible.  We apologize to those who waited several hours in line.  We are not satisfied with those wait times and we will continue to try to improve them. 

Given the extreme circumstances this week we want to share our thought process with you.  We always try to set limits such that a beer released on Wednesday of a given week makes it to that Saturday, as we understand people have commitments that often prevent them from visiting during the week.   We also try to set the limit so that we can hold that limit (per person, per day) for the entire first week and sometimes beyond that (i.e., the recent Norma release).  Demand and turnout are extremely difficult to predict and thus we sometimes have to adjust the limits day to day as we are doing this week.  Again, this is an attempt to be as fair as possible and allow folks arriving on Saturday a reasonable chance of getting at least one bottle of a beer that was released on Wednesday.  We do not always succeed, but this is what we try very hard to accomplish.  Adding another layer of complexity, we try to set limits that make it worth the drive since many of our customers travel long distances and spend large amounts of their time to visit us.  We are always thinking about this balancing act.  Hopefully this provides some context.

So on to the rest of the week!  We are doing everything within our power to make Flora Blue/Black last as far into the day Saturday as possible.  Therefore, we will be dropping the bottle limit to 1 bottle per person (per day, as always) on Friday March 20th and Saturday March 21st.  

Additionally, if the lines and waits begin to suggest that customers will have 2+ hour waits in the growler line we will drop the growler limit, as needed, to speed the line.  If this occurs we apologize in advance and hope you understand that we are doing it to improve the experience for everyone. 

Thanks again for all the support!  It is quite humbling and we look forward to seeing many of you soon, or perhaps for one of our future releases

Gratefully Yours,

The Hill Farmstead Brewery team

 

Friday
Mar132015

Introducing Flora Blue/Black, March 18

On Weds., March 18, during normal retail hours, we will release Flora Blue/Black. $17 each.

The bottle limit beginning Friday, March 20, is of 1 bottle per person.

About the beer:

Flora is the wine barrel aged version of Florence (1915-1967), our grandfather's sister as well as the name of our wheat farmstead ale. Only a few barrels were selected, and that beer was aged further on a blend of fresh, hand-picked blueberries and black currants from Greensboro and East Hardwick. The result is a complex, elegant, fruit-forward blend that both marries and highlights each of its constituent elements.

Saturday
Feb282015

Biere de Norma Release - March 4, 2015

We will release our Biere de Norma on Wednesday, March, 4, 2015, during normal retail hours. $30 per bottle, three (3) bottles per person. 

Norma (1939 - 2011) was my maternal grandmother, my Guardian Angel, and the woman that nourished the laughter and innocence of my youth. In her honor, we craft this Bière de Mars each February and condition it in oak barrels with our resident microflora, allowing it to develop indefinitely until it is ready for release. We realize the influence of those closest to us only after having left their presence. At Hill Farmstead, our spirit is forever defined by Norma and the memory of our loved ones.

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